Wednesday, April 1, 2009

KEYS TO SUCCESS

No matter your industry, no matter what you do or what your passion
is, there are some common threads to pull on the path to success.



I believe EVERYONE sells no matter what and the core of Essential Selling is reaching out to build lasting relationships that grow into increased sales, more money and referrals!

Here are a couple of tips to help you build strong relationships.

  • It’s about them! It is important to understand that your purpose is to solve a personal problem or need for your customers and to serve them in an emotional capacity. Find out what that is before you just SELL HARD and “verbally assault” your prospect your prospect. If you want to build a relationship you can’t make it all about you!
  • Be confident (not cocky)! When you are confident your prospects and customers will naturally gravitate toward you. They won’t be able to help it because your positive energy and excitement will draw them in! Confidence isn’t arrogance. When you reach out with confidence you reach connected to your passion and you understand your value. This is how you easily build relationships. Speak to your prospects as if you are speaking to a friend and the sales process becomes a natural conversation. Selling is an ongoing dialogue and should be relaxed. Self-serving manipulation is a real turn-off. So be yourself and connect naturally while being respectful and LISTEN.

Learn more about the Essential Selling Equation for Success

Join the Next Essential Cold Calling Class on April 21st.

Email me for more information: carolyn@esentialselling.com


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